is the underwear joining countless entrepreneurs are more favored investment projects, if you look forward to the flourishing of the underwear business, market positioning must focus on brands and products, clear positioning allows you to quickly lock the consumer groups, more targeted into the underwear market, we understand together below!
operating underwear stores for the first time investment. The focus of the investigation is the two sides of the funds. Entrepreneurs want to analyze the strength of the underwear enterprises from various aspects of information, while the underwear enterprises need partners to provide a certain amount of money. Such as agents and dealers need to come up with hundreds of thousands or even hundreds of thousands of funds to ensure that they have sufficient capacity to operate independently of a region or an area of the brand’s sales.
operating underwear store price positioning. As the positioning of the retailer’s price is the key to the success of the retail business, underwear retail prices ranging from tens of dollars to thousands of dollars. The price seems to be different, in fact, a good business of tens of thousands of dollars and thousands of underwear just to meet their own product line design and production.
let us look at the manufacturer’s product structure, we can analyze the products of this factory is mainly for what kind of customer. The underwear franchisees need to come up with a few million into the purchase price to bail out their purchasing strength. There are many headquarters will provide a minimum amount of purchase and purchase times, the number of purchase is not the same. Now want to join the underwear business, you need to accurately grasp the current market positioning, so as to be able to determine the most suitable for their own underwear business brand.
underwear franchise stores, many investors have failed because of a lack of market positioning, in the end how to create a clear market positioning? Seriously study the above techniques, both in product structure or in the price positioning, you must make a thorough understanding of the way to "victorious"!