Google began testing video AdSense program

Beijing on May 24th news, according to foreign media reports, Google has started testing AdSense video program on a small scale, advertising allows advertisers in some specific sites in the United States to participate in the AdSense program video segments.

Google began testing the video AdSense program on Wednesday, according to the plan, Google will share revenue with the site publishers. So far, Google has not yet disclosed more details of the video AdSense program. In this test, the customer will only appear on the publisher’s website, and not on the Google website or YouTube. The publisher can choose which video to add to the ad, track the effect of the ad, and determine the location of the ad shown in the video. The length of the ad is not more than 30 seconds, and the audience can choose to skip.

before that, Google has tested two video advertising program. One of them is to allow publishers to choose to display a video clip on their own web site, including the Epicurious.com, the Wall Street journal and the Conde Nast LX Networks. In addition, Google is also added to the AdSense ad network Click to play video ads. Market research firm EMarketer estimates, online video and other rich media advertising market value will reach $2 billion 150 million this year. (Martin)